Investing in their most important assets

Investing in their most important assets

Scales 2019 Annual Report

Scales 2019 Annual Report

Agribusiness is at the core of what Scales does, but for their 2019 annual report we thought it was fitting to acknowledge their most important asset - people.

Agribusiness is at the core of what Scales does, but for their 2019 annual report we thought it was fitting to acknowledge their most important asset - people.

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We spent three days in the sunny Hawkes Bay, taking photos of people working hard in the different Scales businesses. Using employees, rather than models, gave us the authentic look that we were after.

We spent three days in the sunny Hawkes Bay, taking photos of people working hard in the different Scales businesses. Using employees, rather than models, gave us the authentic look that we were after.

While the overall design of the report followed on from the success of the previous year's document, we designed key pages with multiple photos to highlight Scales' range of business units; horticulture, logistics and food ingredients. This also helped to tell the story of the busy year that was.

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We’re a design agency creating for today’s digital world.

We transform brands, grow businesses and tell stories that deepen engagement through thoughtful design. Buffalo & Co. offers, graphic design, web design and development, branding, corporate communications, digital marketing and content including photography, videography and copywriting.

We’re a design agency creating for today’s digital world.

We transform brands, grow businesses and tell stories that deepen engagement through thoughtful design. Buffalo & Co. offers, graphic design, web design and development, branding, corporate communications, digital marketing and content including photography, videography and copywriting.